Ex FC Goa COO, Aditya Datta launches global sports agency
Creating Value for our Client through Innovative Solutions
We are a global sports agency providing marketing, commercial & technology solutions for Rights Holders, Brands, Sport Tech companies and Investors. Our experience and network gives us unique insight into the Asia Sports market/industry. We run the gamut for all your needs from international, nationals to regional.
Our mission is to create value for our clients, led by our vision to be the most innovative and trusted partner.
We specialise in Consulting, Sales and New Markets. We provide services to Rights Holders, Brands and Sport Tech companies.
Rights Holders- We advice rights holders on their new market, commercial & marketing strategy and work with them to increase their revenue via sponsorship and reach via fan engangement.. Our player management department work with them on international player transfers.
Brands- We work with global brands on their sports sponsorship strategy. Our insights and knowledge of the sports sponsorship landscape helps them identify and evaluate premier sports properties globally. We support brands on their implementation of these strategies.
Sport Tech- We connect sports technology companies with rights holders and brands. Our insights and knowledge of the sports ecosystem helps us in creating their market entry strategy, investor strategy and lead generation with rights holders.
We work with sports tech innovators developing athlete performance, fan engagement, stadium experience technologies in Asia.
Aditya Datta, Founder
With over 20 years of experience in the business of sports, Aditya Datta is the Founder, CEO of Impetus Sports and Vice President, Strategy & Commercial at FC Goa, having previously served as Chief Operating Officer and Commercial Director of the Club and the Founder, CEO at 8848 Sports & 8848 Sports Ventures.
Aditya has the distinction of working with leading sporting bodies like Everton FC, Indian Premier League, ICC Cricket World Cup & Indian Super League among others.
Aditya entered the business of sports after completing his MS in Sports & Leisure Management from Loughborough University, UK.
For Enquiry contact-
Aditya Datta
Email: enquiry@impetussports.co
